American Clay gets TV exposure for plaster finish
American Clay Enterprises Inc.'s earth plaster finish was the featured green product in an April episode of ABC-TV's "Extreme Makeover: Home Edition," and on the show's Web site. The manufacturers of American Clay Earth Plasters donated $17,000 worth of premixed and precolored plaster to the featured family's home in Albuquerque, N.M.
The episode tells the story of the Martinez family, who moved to a rough neighborhood of Albuquerque with hopes of improving the dangerous area. After the family moved into the neighborhood, its crime rate reportedly dropped by 50 percent.
To reward the family's kindness to the needy and efforts to improve the neighborhood, the design team built the Martinez family their own 3,500 square-foot home, replacing a row of condemned shacks in the neighborhood. They also renovated other buildings that improve outreach into the community.
American Clay was used in most of the house in a variety of colors and textures. During the preparation, American Clay provided plaster for 12,000 square feet of wall space, along with design time and 20 applicators.
(866) 404-1634
www.americanclay.com
Trimaco LLC acquires Easy Mask product line
Paint sundry supplier Trimaco LLC announced that it had acquired the assets of Loparex Inc.'s Specialty Product operating unit, which markets paint masking products under the brand name Easy Mask.
The Easy Mask product line -
which was launched in 1959 - complements Trimaco's existing line of maskers,
blades, masking papers and films.
Easy Mask brand products now available through Trimaco include familiar names such as Easy Mask Painting Tape and KleenEdge Perfect Edge Painting Tape, plus a variety of other specialty painting tapes, as well as pretaped plastic dropcloths and drywall repair patches.
Scott Revord, who served as director of sales and marketing for the Loparex Specialty Product unit, joins Trimaco as technical sales director.
(800) 325-7356
www.trimaco.com
Mirant to supply synthetic gypsum to Lafarge
Lafarge and Mirant Corp., a leading American energy company, announced that they have signed a long-term agreement under which, beginning in 2010, Mirant will supply synthetic gypsum to Lafarge's gypsum drywall manufacturing facility in Buchanan, N.Y.
Reflecting Lafarge's long-standing commitment to producing "green" products, the company will invest in an upgrade of its Buchanan plant that will enable it to manufacture a full line of gypsum products using this environmentally friendly material. The supply agreement will also ensure Lafarge's continuing, cost-effective access to a critical raw material used in its building products. Upon scheduled completion in 2010, the gypsum board manufactured in this plant will exceed 99 percent recycled content by weight and qualify toward the attainment of LEED credits.
With the addition of the Buchanan plant, nearly all of the gypsum board manufactured by Lafarge in North America will be made with 100 percent recycled paper and recycled gypsum.
www.lafarge.com
www.mirant.com
CertainTeed wallboard donated to Dream Home
The St. Jude Dream Home in Hurricane, W.Va., is home to the first drywall ever manufactured at the new CertainTeed Gypsum Plant in nearby Moundsville, W.Va.
To support an annual fundraiser for St. Jude Children's Research Hospital, CertainTeed Corp. donated gypsum wallboard and roofing shingles for the 3,100-square-foot house, which will be auctioned off as part of a fundraiser for the organization. The home contains 330 pieces of CertainTeed ProRoc wallboard and about 60 squares of CertainTeed Landmark Series Designer Shingles. The donation is being made in conjunction with The Contractor Yard in Charleston, W.Va., which is assisting with the delivery of the materials.
CertainTeed operates 13 gypsum board plants and 12 roofing plants throughout North America.
www.certainteed.com
American Clay Earth Plaster hires new sales team manager
American Clay Enterprises Inc. has appointed Peggy Cunningham as sales team manager.
Cunningham will be responsible for facilitating the regional and national availability and application of American Clay's natural wall plaster finishes – interior finishes as well as soon-to-be-released exterior finishes.
Among other accomplishments during her time in radio and television, Cunningham won a national award from Lifetime Television for a local domestic-violence information campaign.
(866) 404-1634
www.americanclay.com
Bon catalog expanded
Bon Tool Co.'s 2008 master catalog of contractor-grade hand tools and materials for the building trades has been expanded by more than 80 pages with more than 300 new products.
The 384-page Bon catalog offers its largest selection of tools ever, featuring more than 4,000 products for masonry, concrete and decorative concrete finishing, drywall, plastering, EIFS, flooring and general construction trades. New Bon items span the trades, including new foam floats, spreaders and tapered darbies for the plaster and stucco trades.
(724) 443-7080
www.bontool.com
